Teacher and lecturer

Judgment, not just information

Universities, business schools and in-company programmes, in English and Spanish.

WHAT I DO

Professor and Lecturer

eCommerce and Online Marketing

Areas of expertise: eCommerce, SEO. SEM, Social Media, CRM, UX-CRO, Web analytics, eCommerce, Trends

Strategic and Hands-On sessions

Inspirational and practical sessions as demanded

Business Schools and In-Company

Adhoc material for each stakeholder

Lecturer

Speaker

In-Company

WHERE I’VE SPOKEN

Speaking Engagements & Classes

A running list of the talks, round tables, university classes and interviews I’ve taken part in.

University & Academic Teaching

Teaching UX, CRO and AI-Driven Design at the University of Barcelona Teaching Social Media Strategy, from Big Questions to Daily Tactics, at the University of Barcelona UB con Victor de la Fuente y el impacto de la IA en el trabajo Victor de la Fuente como jurado en el tribunal de TFM Colaboración in-company Victor de la Fuente + ISDI Guest at in-company event, speaking about AI

Conferences & Congresses

Agentic Commerce at MIOTI: Victor de la Fuente, The Cube Madrid MIOTI y Victor de la Fuente se unen en un programa para PYMES Victor de la Fuente: Social Commerce, Live Shopping & AI at Retail Media Congress Victor de la Fuente participando en Tendencias emergentes para el Retail Media Congress AI and CRO at eShow Madrid: Breaking Myths, Lifting Conversion Victor de la Fuente en el Breakfast for eCommerce Surfeando la ola de RDM, participación en el FBA Show Speaking in Hiperpersonalización del Dato

Round Tables & Panels

Career, Family and Caregiving: A LEAD Network Round Table in Barcelona Mesa redonda en el Retail Forum, hablando de Drive to Store Dominando RDM en Amazon, mesa redonda Implementando IA en el negocio, ¿vale todo?En el grupo de trabajo de eBusiness en Tech Barcelona

Media, Talks & Interviews

Victor de la Fuente hablando del nuevo retail media Victor de la Fuente, transformando Retail Media Victor de la Fuente sobre cómo transformar tu marca en un negocio Amazon Victor de la Fuente en DOYOUMKT Grabando para webpositer academy SEO Is Becoming a Black Box — and That's the Point Lo que se aprende visitando el MWC y 4FNY

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Working as a teacher and lecturer

Teacher and lecturer in eCommerce and online marketing

Teaching is a way to share what works in real projects. As a teacher and lecturer, the focus is always on practical knowledge that students can apply at work the next day.

Sessions combine strategy with hands-on exercises. For example, a class on conversion might start with a framework and then move to a live audit of a real website. Also, every session leaves time for questions.

In short, the aim is to inspire and to equip. Therefore, schools and universities can request a single lecture or a full module.

Keep reading

Learn more about the role of a lecturer on Wikipedia.